So you've decided to make a career choice and go into marketing. While pursuing a marketing job, you'll come to realize that the marketing industry is going to require a lot out of you.The marketing industry is full of skilled and talented people with a lot of experience, but there's always room for another!You'll have to start somewhere.
A good way to begin your journey is by writing an effective marketing associate resume . As an entry level marketer, the marketing associate resume will help you get your foot in through the door and get the next job!
You might be asking yourself, how do you go about writing a marketing associate resume?
The answer is through this article!
With the help of our resume builder and marketing associate resume sample, we guarantee that your marketing associate resume will come out top-notch!
How to Write an Entry-Level Marketing Associate Resume
The marketing industry is growing, and so is the competition. As a fledgling marketing associate , a lot of other candidates will be competing for your next job.
A good way to stand out from the crowd, get noticed and get that marketing associate position is writing an effective resume.
There are several factors you need to consider when writing your associate resume and cover letter.
On top of selecting the appropriate formatting and templates for the look and feel of the resume, you'll also have to section your application. Writing an application based on these elements will guarantee a shiny, good-looking resume!
Here's a list of all the important elements and sections we'll be going through step-by-step in order to make your marketing associate resume stand out during your job search:
The Template
The Professional Summary or Resume Objective
The Work Experience Section
The Education Section
The Skills Section
The Certification Section
How to Choose the Best Template for Your Resume
The first step when writing a marketing associate resume is deciding what it's going to look like.
You'll need to consider the following parameters for your application:
The font size and style
When it comes to writing an effective cover letter, it is imperative that the lettering is easy to read. When selecting a font for your resume, ideally the font size should be around 10 and 12 to allow for readability. The hiring manager should be able to easily read your resume. Readable fonts like Arial, Verdana, Calibri, and Times New Roman will ensure your resume will be noticed and understood.
The section structure and layout
Divide the parts of your CV into sections, with larger, bolded names for different parts of the application. Each section must be placed where it makes sense to do so. We recommend structuring your marketing associate resume in the following order:
Contact info
The Professional Summary or Resume Objective
The Work Experience Section
The Education Section
The Skills Section
The Certification Section
The formatting
An effective way to format a marketing associate resume is to write your work experiences in a chronological order. You will be writing about where you worked and what your work experience entailed from the earliest marketing-related job you've had, right up to the most recent. This is an excellent way to show your past achievements and relevant work experience.
Choose Between Objective and Summary for Your Resume
The first important part of your marketing associate resume is going to be writing an effective objective or summary section.
Essentially, this section is going to be your way of presenting yourself as an up-and-coming marketer to the reader. Imagine that this section is a sales pitch!
There are two ways you can write this section of your marketing associate resume, depending on your experience level. The two ways are as follows:
Professional Summary : A summary is the better choice for a more experienced marketer that has led multiple projects and holds some experience. You have to briefly talk about your past accomplishments, top skills, and why you're the perfect fit for the company name.
Resume Objective : A resume objective is suited more for a completely new, entry level marketing associate that doesn't have a lot of experience in the industry. This section will serve as a way to introduce yourself to the reader. Briefly talk about your career objective and list down your marketing related skills. Try to mention past accomplishments and education too.
Make sure to connect the skills, experiences, and accomplishments you'll be writing about with the job posting. Think of this section as a test for your communication skills!
Examples
Here's an example for an entry level marketing associate:
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Objective
Self motivated marketing associate with excellent communication and interpersonal skills. Effective at handling crisis-level situations. Seeking a position with a growing and ambitious company wanting to capture a greater market share.
Here's a marketing associate resume example - resume summary:
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Summary
Accomplished Marketing Associate with 2 years of experience in digital marketing. Proven abilities to plan, launch, and optimize digital strategies for social media channels. Dynamic team leader with success in leading a marketing team to develop plans for marketing programs.
Work Experience Section of the Marketing Associate Resume
After taking care of the above sections, it's time to start writing the most important and large section of your associate resume - the experience section.
The marketing experience section is where you'll be discussing your past relevant work history and describing job responsibilities as well as accomplishments.
Make sure to write this section as thoroughly as possible, but also try to keep it brief. You can use bullet points when describing your past work. You need to communicate your skills and potential effectively in your professional resume.
The job description section serves to show how you can benefit the hiring company.
You have to discuss what benefit you brought to your previous employer and how you applied your skills to improve the finances or efficiency of the company. Talk about your marketing efforts and your management of special events.
We recommend that you include numerical data, as well as marketing terminology, in your job description. This will display further project management in your marketing associate experience.
Marketing Associate Resume Example
This is an effective resume sample project manager example:
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Experience
Marketing Associate
Gotham Marketing
06/2015 - 11/2018
New York, New York
Utilized SEO optimization knowledge and promotional materials to promote brand awareness and produce attractive web designs on multiple platforms.
Implemented marketing strategies that were within the company budget and studied consumer and market information with the result of $45,000 revenue increases by 15% over one year.
Wrote 5 press releases and media ads each week.
The marketing content and project management responsibilities are laid out with excellent communication.
This is an incorrect resume sample:
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Experience
Marketing Associate
Gotham Marketing
06/2015 - 11/2018
New York, New York
Utilized SEO optimization.
Implemented new marketing strategies that increased company profits.
Wrote several press releases every week for a few years.
Education Section of the Marketing Associate Position
After you've written the experience section, you might think that your resume is close to completion, but there's still much work to be done!
A great way of adding to your marketing associate's resume is by including additional information about your educational background.
You can show the hiring manager a better view of your expertise by providing an education section in the application.
Not only does an education section show the hiring manager that you have the necessary expertise that stems from your educational background, but it can also build interest in the reader by giving more information about yourself.
To write an effective education section, you need to consider what you're going to include in this part of your resume. We've made a list of important aspects you should consider while writing an education section:
Add the highest education first . Be sure to state your highest form of education first; a chronological approach is recommended. Don't write about your high school education if you've gone to university and have a degree.
Make sure to list the name of the degree, name of the university, school address, and years attended.
Include relevant coursework . Write down the classes that are connected to the job you're applying for. This will show the recruiter that you have additional skills and knowledge.
If you don't have a bachelor's degree, then all you have to do is simply write the name of the high school you've completed.
Marketing Associate Skills for Your Resume
You might be wondering how you can improve upon your marketing associate resume if it already has your contact info, work experience, and education listed?
The answer is quite simple - enhance your resume with the skills section!
Indeed, the skills section is an excellent way of showing the reader additional information about yourself. Perhaps you've omitted some skills strong in the ways of marketing when you were writing earlier sections.
This section should include 5 - 8 marketing skills that are related to the new job you're applying for. Be sure to connect your strong communication skills with the requirements of the employer; you might even get your dream job this way!
Here's a list of important skills you can include in your marketing associate resume:
Sales Presentations
Team Management
Cross Marketing
Collaboration
Cross-Functional Teamwork
Microsoft Office
MS Excel
Microsoft Word
Data Entry
Databases
Business Development
Social Media Marketing
Strategic Planning
Written Communication Skills
Oral Communication Skills
Social Media
Marketing Campaigns
Organizational Skills
Writing Skills
Relationship Management
Online Advertising
Analytical Skills
Social Media Posts
Event Planning
Detail Oriented
Graphic Design
Time Management
Public Relations
Analytical Support
Problem Solving
Event Management
Always Include Your Marketing Certifications in the Marketing Associate Resume example
After finishing the skill section, you should be looking at more ways to further increase the effectiveness of your resume. The perfect way to do so is by adding in a certificates section.
Imagine the job description asking for skills and expertise that aren't mentioned in your work experience section. A good way to deal with these kinds of requests in a short amount of time is by getting a certification for that specific skill.
In just a few minutes, you need to show prospective clients how strong your marketing communications and ability to work in a fast paced environment are.
Not only will certifications increase your field of marketing knowledge, strong communication skills and professional expertise in marketing campaigns, but they will also assist your resume in looking much more valuable.
You’ll develop better knowledge in marketing elements such as marketing collateral, communication skills, project management, meeting client needs, sales goals, marketing plans and problem solving among other things.
Indeed, certificates are seen by hiring managers and the marketing industry as proof of your knowledge as a marketer. Certifications will help you land the job much quicker than before!
Here's the list of our top recommended certificates for marketing associates:
Google Analytics
Adobe Certified Expert (ACE)
Cornell University Digital Marketing Certificate Program
The Digital Marketing Institute Certified Digital Marketing Professional
Google's Digital Garage: Fundamentals of Digital Marketing Certification
Market Motive Digital Marketing Certification
Program Hubspot Content Marketing Certification
Online Marketing Certified Professional (OMCP)
Content Marketing Institute Online Certification
Hubspot Inbound Marketing Certification
Market Research - Additional Tips for Creating the Best Marketing Associate Resume
This section of our article serves to give you additional tips on how to make your marketing associate resume shine.
Because of the high frequency of applications companies receive on a daily basis, hiring managers will opt to use a keyword tracking system called Applicant Tracking System or ATS .
The ATS program filters out resumes that don't contain keywords in the text. These keywords can be anything from related skills to relevant marketing industry jargon.
ATS programs scan through the content of the resume and determine whether or not a cover letters’ passed their scan test.
On average, hiring managers only read an application for about 6 seconds after it passes the ATS programs.
Make sure that you write the text with a healthy balance of industry terminology with technical and transferable skills.
It is important to understand that your resume must possess information that is brief yet to the point and visually understandable with a nice layout. We recommend using bullet points through the resume sections.
Frequently Asked Questions
What should I include in my marketing associate resume?
We recommend that you divide your resume into several sections. Doing so will make the content easier to read. Here's the list of the sections you should include in your resume with the order you see here:
The Professional Summary or Resume Objective
The Work Experience Section
The Education Section
The Skills Section
The Certification Section
If you're interested in checking out more marketing associate resume templates, click here .
What are the responsibilities of the marketing associate?
Marketing associates are essential in the marketing industry. Their responsibilities include, but aren't limited to, working with tight deadlines and multiple social media accounts, managing special events and daily administrative tasks to ensure the marketing efforts run smoothly; conducting research on market trends to identify new sales and profit opportunities. Gathering and analyzing consumer behavior data (i.e., web traffic, social media platforms, and rankings)
What can I do with an associate degree in marketing?
Marketing is a fluctuating combination of various industries. It can change in just a few minutes. That's the reason why a career in marketing could be very exciting. An associate degree in marketing opens up many opportunities for those trying to get into the field of marketing.
Here's a list of top jobs you can get with a marketing associate degree:
Digital marketer
Media specialist
Retail sales manager
Market research assistant
Event marketer
How much do marketing associates make?
Marketing Associates average salary is around $51,000 with the highest paid Marketing Associates can earn up to $73,000 per year.
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