Write your resume in 15 minutes
Our collection of expertly designed resume templates will help you stand out from the crowd and get one step closer to your dream job.
In this article, we look into 10 reasons to have your blog on your resume, and how to do it thoughtfully to stand out in a competitive job market.
Industry-Specific Perspectives on Blogging
Blogging’s value on a resume varies by field. In marketing, writing, and media, it’s often seen as proof of creativity, strategy, and audience engagement. In tech, it highlights problem-solving, technical communication, and digital fluency. Even in more traditional fields like law or finance, a polished, insightful blog can showcase thought leadership, credibility, and niche expertise.
Reasons to Add Your Blog to Your Resume
Your blog can be more than a side project; it can be a career asset. When featured on your resume, it highlights skills, initiative, and personality that a standard application can’t capture. Here are the top reasons why including your blog can give you a real competitive edge.
1. Demonstrates Real-World Communication Skills
A polished blog reveals your ability to communicate clearly, adapt tone, and engage a real audience. It’s one thing to write for a class; it’s another to write for strangers online. Unlike many blogs that lack focus, yours becomes a living portfolio, showcasing your structure, voice, and clarity. Employers craving strong communicators (especially in marketing, media, or writing roles) will see that you don’t just write, you write to be read.
2. Illustrates Initiative and Ownership
Starting and sustaining a blog isn’t a passive activity. It reflects self-motivation, discipline, and an entrepreneurial mindset. It’s also a great outlet for showcasing creativity and independence. You're showing employers: I don't wait for instructions, I create. That speaks volumes in any field where initiative and reliability are prized. It tells them you don't just fulfill tasks, you create them. It’s that intangible quality of autonomy that sets apart applicants who add “blogger” under experience from those who don’t even mention their hobbies.
3. Highlights Expertise and Thought Leadership
A blog gives you space to articulate insights in your niche, whether it’s industry trends, techniques, or best practices. It allows you to share valuable advice that positions you as more than an applicant; you become a voice among other bloggers in your field. For example, a marketing candidate who blogs about emerging digital strategies denotes prescience and domain knowledge. It signals confidence and mastery through perspective.
4. Provides Tangible Metrics and Impact
Unlike vague claims, blog analytics offer hard evidence: traffic stats, social engagement, subscriber growth. If your blog attracted a hundred visitors a month or went viral once, that’s quantifiable proof of reach and impact. Employers love data, because they trust numbers. Sharing “grew monthly page views by 300% in six months” tells them you draw attention, engage readers, and deliver results.
5. Showcases Different Skillsets
Beyond writing, running a blog demands versatility: editing images, formatting great posts, implementing SEO strategies, managing plugins or themes. It proves you're tech-savvy and creative. A blog also serves as a powerful creative outlet, allowing you to experiment and showcase diverse skills. Those who blog are often jacks-of-all-trades: designers, editors, strategists. That multi-faceted skill set is valuable, especially at smaller companies or startups where adaptability matters.
6. Sets You Apart in a Competitive Applicant Pool
In crowded job boards, a blog can be your differentiator. Everyone lists education and work history, but few offer something uniquely theirs. By sharing your blog, you show personality, passion, and purpose. You become memorable, not just another bullet point. Think of it as your voice before the interview begins. It invites curiosity and often leads to deeper conversations. And that edge can tilt the decision in your favor.
7. Demonstrates Professional Development
A blog can tell the story of your journey: how you’ve grown, what you’ve explored, how your thinking has matured. This is where how blogging becomes powerful: it’s a running narrative you control. It shows dedication to learning, even outside formal settings. Employers want people who evolve and adapt, and your blog chronicles exactly that.
8. Blog Posts Reveal Cultural Fit and Personality
Through your blog’s tone, topics, and perspective, employers glimpse who you are. Are you approachable or analytical? Humorous or cerebral? Professional or personable? Culture fit isn't just about skills, it’s about vibe. While many hobbies stay hidden from employers, sharing your blogging life gives deeper insight into your values and how you'd mesh with their team. A well-crafted blog humanizes you before you ever walk through the door.door.
9. Offers Talking Points in Interviews
Mentioning your blog is strategic ammunition. It gives interviewers concrete topics to probe: “Tell me about a post that performed well, and why do you think that resonated?” These questions uncover your thought process, metrics mindset, and adaptability. If your blog also explores ways to earn extra cash or monetize your content, it adds another layer of insight. Blogs can spark real conversations.
10. Validates Digital Literacy
Working in today's world often means operating in digital ecosystems. A blog indicates you understand platform conventions, content strategy, UX, mobile optimization, and that you’ve practiced them. This is where blogging forces come into play: it shows you’re not just digitally aware, but fluent. In roles involving content, marketing, social media, product, or strategy, this fluency is a necessity, not a bonus.
How to Correctly List Your Blog on Your CV
Adding your blog to your CV works best when it’s presented professionally, like any other role or project. Use a clear title, dates for when you started blogging, and a short description of what you do, plus a link. If possible, highlight results such as audience growth or engagement.
Example:Content Creator & Blogger, Tech Insights Blog (2020–Present)
Write weekly articles on digital marketing trends, growing readership by 250% in one year. Managed SEO, content strategy, and social promotion.
Mistakes to Avoid When Adding Your Blog to Your Resume
When showcasing your blog on your resume, small mistakes can quickly undermine its value.
- Don’t include a blog that’s outdated or inactive.
- Avoid personal or off-topic content that feels unprofessional.
- Never exaggerate stats or achievements.
- Don’t just drop a link, but add context with a clear title, dates, and description.
Final Thoughts
Including your blog on your resume helps to back your narrative with evidence. When your blog aligns with your career goals, reflects your skills and ideas, and is presented professionally, it becomes a powerful differentiator.
It demonstrates drive and voice. But inclusion must be strategic: relevant, polished, and contextually integrated. Do it right, and your blog becomes more than a project, it becomes your competitive edge.
Create your resume with the best templates
